What is Digital Marketing? Over the past few decades, marketing has had to keep up and content with leaps in technology and our relationship to it ever since. In today's world where the internet is entwined with everything we do, the importance of digital marketing has become very clear. It has also become an integral part of what business means to its customers. So this video will help you learn about digital marketing on the whole but before we get started, let's take a quick look at the agenda for today's topic. So first of all, I'll be talking about the evolution of digital marketing in this topic will understand how digital marketing came into existence. What is the history behind it? And what was the Major Impact it had so once you're clear with the evolution of digital marketing will move ahead and take a look at what exactly is digital marketing in this topic? You'll understand the definition of digital marketing followed by which you'll